Archive for the ‘position’ tag

Cold Noodles from neutral Jewelry

Twenty years ago, more jewelry ads, find that most of the brand positioning has changed, the former more than the “flattering”, but now most of them “pleasure and has” as a starting point. Modern women are increasingly independent, jewelry styles have also begun to go uninhibited line of fall and winter season, tide, but also not difficult to find bands in Taiwan.

Cool cool material

Autumn and winter clothing styles have always indulge in cool colors, jewelry is also closely follow the trend in black, white, silver, gray and other colors become a key indicator. Even CHANEL’s most lovely camellia, but also was transformed into a sparkling ice-cold light signs, flashing in the temple on top. The combined effect of indifferent between the colors is also very obvious, so you see a combination of a more calm.

Cold material is part of silver, diamonds, horns and other materials. Do not think that there is no addition to diamonds, precious materials, in addition, even Hermes have taken the initiative to grow with the horns and silver necklaces, allowed to show light, facial gesture, issued when Didi De friction sound, in the irregular size of the beads of the Inter, but also the size of the petals randomly interspersed irregularly shaped silver pendants, resulting in colors and materials on the jump and contrast. While another used a rose gold and brown diamond bracelet, it appears that many of the atmosphere. The most attractive addition to unusually exaggerated size, the mysterious knitting process to bring a very strong dynamic, stealth hasp, there is one aspect of the diamond-studded brown.

12 Chopin jewelry robbery

New Express News the world’s leading jewelry brand Chopard in the Place Vendome in Paris, France shop (below) May 30 robbed estimated losses amounting to 6.6 million euros. May 30 French media quoted judicial sources said at noon that day, dressed in a neat and elegant “ordinary” customers into Chopin Place Vendome stores. However, when he went to a shop next to them, they suddenly took out a pistol to threaten, and looted stores in a short time after the 12 jewels away. Staff report to the Police, Paris Police quickly arrived on the scene, is now under investigation.

In Paris, the world-famous jewelry store to become the object of armed robbery have been rare. Last year in December, the United States Harry Winston jewelry store in Paris, has also suffered a shop armed robbery, resulting in the loss of up to 80 million euros business has become in recent decades, France’s most serious cases of armed robbery.

Chopin and the Stars

Headquartered in Switzerland, Chopin is the world-renowned jewelry business, often lent valuable jewelry decorated Hollywood red carpet. By Oscar, for example, Chopin jewelry consecutive six-year sponsorship to the candidate name stars, this year’s Best Actress Kate Winslet, Best Supporting Actress Penelope Cruz wearing Chopard jewelry are both attending the Academy Awards ceremony .

Jie Mi Royal Jewelry

The beginning of the last century in the United Kingdom has a touching “love Jiangshan a deeper love for beauty,” the story. The heroine of the story – Mrs. Simpson, there is a gigantic emerald ring. This ring is for her to give up the throne from the former King Edward VIII, later Duke of Windsor. Today, you talk about the Kingdom and the Beauty Behind the royal family who handed down in the little-known story of colored gemstones ~ ~

Edward VIII period: Wreath Style

Into the late nineteenth century, the French jewelry craftsmen of the world community with an elegant jewelry, “Garland Style”, the circular frame and decorate the top of the flower, leaf let “Wreath style” of jewelry looks like a beautiful picture. At this time the use of expensive jewelry with precious stones is no longer just the precious metals silver and gold, platinum began to be applied. Platinum metallographic for gold and silver have superior brightness and hardness, the use of platinum to the traditional material less jewelry of precious metals, jewelry itself is lighter, and create a sense of more precise modeling.

Edward VIII era, applied arts and enamel flower-shaped brooch, manufacturing in 1905, the broad leaves of the design is obviously the impact from the east.

Edward VIII peridot pendant times, manufacturing in 1905, square cut workers and teardrop cut olivine accompanied by fancy gold gold, on the 18th-century style, and there is no difference.

Bird of paradise brooch, using gold, platinum, emerald, topaz and other materials, manufacturing in 1950, out of influence of the times, jewelry modeling arbitrarily reference style periods.

Victorian Age: an alliance with the diamond

Victorian-style bracelet, using ruby, gold and diamonds, manufacturing in 1880, the Queen’s aesthetic taste with Japan does not affect the vast and far-reaching empire. Then in color gemstone jewelry bracelet class applications peaked.

Bug shape brooch, by the Victorian concern about the impact of natural culture, manufacturing in 1880, using pearls and rubies, as modified.

The early 20th century: the first post-Art Deco

From the 20th century, beginning, Louis Cartier to come from Egypt, Persia, the Far East and the Russian ballet (the Ballets russes) for some design inspiration and style into the more traditional geometric patterns and abstract designs. In 1906, they began to have a rich color of some innovative materials such as onyx, coral, etc. applied to the design, and form a strong new artistic styles. This style of Paris in 1925 organized by the International Exhibition of Modern Decorative and craft arts, after known as “decorative art” (Art Deco).

Cartier produced the works in 1930, including extensive use of the round cut and long cut of the brown square-shaped crystal, 20 years after the gold alloy to be applied more firmly embedded and fixed with gold claws small, precious stones arranged more intensive.

After 1950, elegant style and pop art began to affect the world, experienced a bleak World War II decades, fashion design began to recover in 50 years, there has been refreshing new look (new face), long A-skirts, tight tops, elegant exquisite, fashion master Dior (Dior) to cool lake elegant style has been called “soft dictator.” Reflected in the clothing design, extensive use of bright light, bright artificial leather, coated fabrics, and metal and plastic products. The success of the “new look” mentor Dior jewelry inheritance is not completely ruled out pre-war and wartime style, emphasis should be designed because of the size of the stones.

However, the noble end of the era, even of aesthetics can not stop, and prosperity of the 20th century 50 years the world’s biggest trend is to return platinum and diamond jewelry, colored gemstone jewelry into a long-term relative silence.

Cushion cuts a sleeper hit in bridal

New York–At Greenwich Jewelers in New York City, the accepted design cut of best a part of the abounding flush professionals who accept the 33-year-old lower Manhattan abode for their assurance ring arcade ability surprise: It’s the cushion.

But don’t just crop the chat of the owners, Jennifer Gandia and her sister, Christina Gandia Gambale. Just crop a glance at Gambale’s ring feel and see which design cut the adolescent banker herself chose if it came time for her to say “I do.”

“Out of the adorned shapes, cushions are absolutely our top adorned shape,” Gandia says, acquainted that at Greenwich, beanbag cuts accept pulled advanced of princesses in popularity.

In agreement of assurance rings, the alone cut of design the jeweler sells added of is the ever-popular round.

“I anticipate it’s New York,” Gandia says, if asked why the beanbag is such a hot annual in her store. She credibility out that the city’s women are apparent to a lot of commercial and, acknowledgment to New York City’s position as one of the world’s appearance hubs, they aswell get a contiguous attending at the arising trends that all the big brands are embracing.

To wit: Just endure week, at its New York City flagship on Madison Avenue, David Yurman apparent its conjugal collection, and “The David Yurman Signature Cut Diamond,” which is trademarked, was none added than a adapted cushion.

So should retailers all over the country apprehend consumers to alpha cloudburst into their food in droves, ambitious beanbag cuts? Not so fast: Statistics provided by gemological laboratories appearance that circuit still aphorism the design market, and that the a lot of accepted adorned appearance charcoal the princess.

But that doesn’t beggarly the cushion–a cut that dates to the 1800s and acquired its appearance from the actuality that aback then, cutters were not able of authoritative a altogether annular stone–isn’t growing as a category.

Still traveling round

Ask any of the allocation labs for their statistics on cut, and the abstracts will appearance the aforementioned affair beyond the board: Annular precious stones still aphorism the day, followed by the all-over angel cut.

At the International Gemological Convention (IGI) in New York, IGI USA Admiral Jerry Ehrenwald compares allotment of rounds, princesses and cushions submitted to both the IGI’s appraisement division, area stones are evaluated for allowance purposes, and the convention division, which grades stones.

In the appraisement division, the breakdown is about 52 percent round, 47 percent angel and 1 percent cushion, while in the convention division, it’s 55 percent round, 35 percent angel and 10 percent cushion.

“Rounds are aboriginal and foremost,” Ehrenwald says, abacus that angel cuts aisle at No. 2.

But ask lab admiral and New York design dealers akin what adorned appearance is authoritative a move in the design world, and they will acknowledge it’s the cushion.

At the American Gem Society Laboratory, Director Peter Yantzer noticed a actual slight uptick in beanbag activity, accretion 0.8 percent in 2009 over 2008.

“It’s not a big increase,” he says. “We see far, far added princesses than cushions in our lab.”

At IGI, Ehrenwald has apparent the bulk of cushion-cut stones that crawl through his appraisement analysis bifold amid 2008 and 2009, and amateur in the convention division.

And at addition New York lab, EGL USA, Director Mitchell Jakubovic says his beyond customers, acceptation beyond chains that do added accumulation merchandising, are afraid with circuit and princess-cut stones.

But there is a groundswell of grassroots-desire for the beanbag a part of those accommodating to abandon from the norm.

“For the specialty cuts, we’re seeing the beanbag has developed in popularity, and we accept apparent that over the accomplished year and a half. We’ve absolutely apparent a lot added cushions that accept appear in,” Jakubovic says.

Diamond dealers who acquire their accumulate trading stones in New York City’s Design District aswell agenda the beanbag craze.

Nicky Mehta of Design Days and Ronnie VanderLinden, admiral of Diamex Inc., both book up the trend to today’s consumers appetite something new.

“I accept they [consumers] wish to go with something altered besides angel cuts,” Mehta says. “They wish to accept some character in their centermost stones.”

Jonathan Birnbach, admiral of New York architect J. Birnbach, pins the added absorption in the beanbag on celebrity style.

“A lot of it has to do with Hollywood,” Birnbach says. “Celebrities accept been all-embracing the cushions and the Asschers for the endure brace years.”

Though the beanbag cut dates aback added than 100 years, these stones are award their way assimilate the fingers of adolescent and hot Hollywood starlets who just hit the quarter-century mark.

Canadian accompanist Avril Lavigne, 25, accustomed a cushion-cut assurance ring from her husband, Sum 41 advance accompanist Deryck Whibley, and singer-actress Ashlee Simpson-Wentz, 25, sports one address of her husband, artist Pete Wentz.

Then there is 21-year-old boyhood baby Kevin Jonas: If the Jonas Brothers affiliate popped the catechism to bride-to-be Danielle Delesea, he did so with a cushion-cut assurance ring.

But it’s not just adolescent Hollywood that’s animating this old cut.

At this year’s Golden Globe Awards, actresses Elizabeth Banks, Mary-Louise Parker of Weeds and Oscar-winner Susan Sarandon all donned cushion-cut diamonds.

Recession special?

While Hollywood is accepted for starting trends that ambit the nation, there could be addition annual abaft the ascent acceptance of this archetypal cut: cost.

Ehrenwald credibility out that one agency alive in the beanbag cut’s favor, besides celebrity status, is that cushion-cut precious stones crop added from asperous than a annular brilliant, acceptance manufacturers to amount them hardly lower and canyon those accumulation forth to the consumer.

A simple seek application Blue Nile’s “Search for Diamonds” affection shows this to be true.

A 1.04-carat, VS2, E-color cushion-cut design sells for $4,474 on the site, while a annular rock with the aforementioned characteristics is priced at $6,483, about absolutely $2,000 more.

But Jack Reiss, admiral and buyer of Jack Reiss LLC, refuses to accept that the acceptance of the beanbag cut has to do with annihilation but the simple adorableness of this archetypal stone, pointing out that all adorned shapes are beneath big-ticket than their annular counterpart.

“I wouldn’t say that [price] is the acceptance of the beanbag cut because again why not the pear shape? Why not the oval? It is the adorableness of the diamond,” Reiss says.

Seeing the charge to differentiate itself, Jack Reiss, a New York-based design manufacturer, has fabricated beanbag cuts its business over the endure four years and has apparent that business crop off, he says.

Cushions now annual for 70 percent of the company’s business, up from 10 percent to 20 percent 5 years ago.

Just recently, the aggregation launched a retailer-focused Web site, ReissCushionCut.com, aimed at educating abundance owners about the cut and branding themselves as the cushion-cut authority.

“People really, absolutely like these cuts,” Reiss says. “And I’ve been able to accumulate my branch active in these difficult times so there’s got to be something to it.”

9ct Rose Gold Freshwater Pearl Choker!!

Now that we have talked about the Clogau Company and one of the most beautiful rings that I have ever seen – let’s take a look at the Clogau version of a pearl necklace.  This little beautiful is actually the brand new Cariad choker that actually captures the message of love right in it – and it is so ever-so-fashionable!

Freshwater seed pearls are actually strung together on this 2 ¾ (7cm) choker with an extension chain that can be adjusted to fit all sorts of neck sizes.  The hard is actually a touch of the rare Welsh gold – as usually that can really only be found in all of the Clogau collections.

The greatest thing?  This little beauty is on sale!  £300 is the price, which is actually one hundred off!  You should absolutely jump on this deal!